Image source: Puma

 

Puma Bloodlines
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Noségo (2018)

 

Client :
Puma
& Clocktower Productions

Where do I come in :
Artist Liaison (Noségo)

Represented and facilitated Noségo’s commission of a ‘mural’ constructed out of 300 Puma shoe boxes. Intended to highlight Philadelphia’s unification through public transit, the mural was showcased by the main stage of the event.

Artist Liaison (Clocktower Productions)

Contract talent curator and artist liaison for Clocktower productions for 5 activations including the DJ and Host Matthew Law, local breakdancers, and bucket drummers.

Overview :

In its very first year, Puma Bloodlines, a ‘traveling block party’ ran a series of activations along platforms on Philly’s Market-Frankfort subway line. These activations included; bucket drummers, break dancers, and card players that all interacted with the public. The first 300 riders to experience all activations were met with free food, music, art, and a pair of new release Pumas at the final stop where there was a main stage with headliners such as Freeway and Philly’s own Matthew Law. Bloodlines was created to engage the community through art and music and showcase a city’s relationship with public transit as it’s arteries.

 
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